Digital Advertisement Specifications
Please send creative assets to your Account Manager

MASTHEAD BILLBOARD
970w x 250h (px)

LEADERBOARD
728w x 90h (px)

HALF PAGE
300w x 600h (px)

MEDIUM RECTANGLE
300w x 250h (px)

MOBILE BANNER
Accompanies Desktop Masthead Billboard and Leaderboard
320w x 50h (px)
Artwork Specifications
- PNG, GIF, JPG, HTML/HTML 5, Third Party Vendor Tags (“clicktag”)
- RGB format
- Embedded video must be set to autoplay/mute
- No flash
- Maximum file size 1MB
CREATIVE DEADLINES
Standard Creative (including third party venor tags) must be submitted 5 working days prior to go-live date for the Website and eDM. Rich Media (including third party vendor tags) must be submitted 7 working days prior to go-live date.
WEBSITE RICH MEDIA ADVERTISEMENTS
- Supply a backup .gif with all flash ads
- Supply on site click tags in one .txt file
- Creatives must be supplied as 72 PPI HTML advertisements
- All HTML5 assets to be hosted externally
- Supply creative in individual ZIP files per creative size
- Recommended length is 15-30 seconds or less
- Clickthrough link must be properly implemented in the code
- Video file must be under 1MB
HTML5 creative guidelines, see: https://www.iab.com/guidelines/iab-display- advertising-guidelines/
Further information visit: https://support.google.com/richmedia/answer/165130?hl=en
Teads in-article inRead display ad formats visit: https://www.teads.com/viewable-outstream-teads-formats/#inReadScroller
Teads in-article inRead social extension ad formats visit: https://support.teads.tv/support/solutions/articles/36000238201-social-video-image-layout-1-
https://www.teads.com/creative-showcase/
WEBSITE VIDEO ADVERTISEMENTS
- Ad unit size: 300h x 250w (px)
- Video ratio: 16:9 or 4:3
- Recommended length is 40 seconds or less
- Clickthrough link when clicked
- Video will play automatically and be muted automatically, with the option to turn sound on
- Video file must be under 200MB
- File format: .mov or .mp4
Find additional information here.
Teads in-article inRead video ad formats visit: https://www.teads.com/viewable-outstream-teads-formats/#inReadVideo
eDM

LEADERBOARD
728w x 90h (px)

MEDIUM RECTANGLE
300w x 250h (px)

HALF PAGE
300w x 600h (px)
Artwork Specifications
- Static PNG or JPG only
- Tracking URLs accepted (clicks only)
- No dynamic javascript
- Maximum file size 1MB
- Static image (JPG or PNG) to be supplied with associated click tag for the date/s the campaign is booked to run on the EDM
- Creatives must be supplied as 72 PPI

SOLUS eDMS
600w x varied h (px)
Specifications
Dedicated EDM (Supplied PDF)
- 600px wide, length can vary
- For best readability, it is recommended that font size no lower than 9pt
- Supply finished version in PDF format, file size below 3MB if possible
Bespoke build
- Supply links, style guide (if applicable), logos, images and assets
- Supply preferred layout